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Mobile devices account for just over half of all internet traffic and continues to trend upward. Technology companies are adapting to this change, including Google, who as of 2015 factors mobile usability into their page rankings, because of that it has become imperative that your website looks and functions well across devices of all sizes. We will perform an audit of your website to discover any mobile usability issues and more importantly make the required modifications to make it mobile friendly.- Check website for mobile usability issues
- Make required modifications
- Optimize website images
- Optimize files
- Optimize database
- Set up caching and CDN
- Fix responsive breaking points
- Aim for at least moderate speed rating on Google PageSpeed Insights tool
- Up to 10 pages
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Educational copywriting provides schools, publishers, and educational companies with the opportunity to differentiate themselves and stand out in their marketplace. A few examples of educational copywriting are, attracting and nurturing prospects throughout the enrolment cycle, moving prospects from one stage of the buying cycle to another or creating quality curriculum copy. Our educational copywriting focuses on stellar curriculum or sales material that focuses on people while making all learners feel inclusive. Our goal is to engage, educate, convert, or persuade your audience into specific actions through exceptional copywriting.- 1-hour Discovery Meeting to evaluate copywriting requirements
- Evaluation of existing marketing or educational materials
- Creation of quality educational copy with a clear marketing message that will engage readers
- 5 pages of custom content that could include; curriculum, course outline, sales funnel copy, promotional material, adverts, website, etc
- Create relevant call to actions (CTA’s) for your brand
- Research your company demographics/industry to create unique marketing messaging
- SEO-Friendly
- Write compelling testimonials. Your choice from one of these options:
- Interview your favorite 1-3 clients to get in depth testimonials/transcribe them/use the data for copy
- Review your current testimonials and pull quotes to use as part of your copy and throughout your website
- 5-page sales copywriting brief
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Quality sales copywriting is an important part of your marketing as it turns your great ideas into a sound investment. A large percent of people are now working from home. Because of this they are making buying decisions online more than ever. More importantly these decisions are based on enticing sales copywriting. Our team will use direct response copywriting, the most powerful form of sales copywriting. It is sales copy that engages the consumer and gets them to make an immediate buying decision. This form of enticing copy creates a desire which is a powerful emotion when it comes to purchasing. As a result, you will be able to clearly communicate with your audience.- 1-hour Discovery Meeting to evaluate copywriting requirements
- Evaluation of existing marketing materials
- Creation of quality custom sales copy with a clear brand marketing message that will engage readers
- 1 Page of custom sales copy for your product or service landing page, that could include: hero’s journey, sales funnel, pay per click ads, adverts, promotional material, product/category descriptions, etc.
- Create relevant call to actions (CTA’s) for your brand
- Research your company demographics/industry to create unique marketing messaging
- SEO-Friendly
- Write compelling testimonials. Your choice from one of these options:
- Interview your favorite 1-3 clients to get in depth testimonials/transcribe them/use the data for copy
- Review your current testimonials and pull quotes to use as part of your copy and throughout your website
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Finding the right solutions for your Eblast Copywriting project is important, because captivating and engaging content strengthens your relationship with your subscribers. Firstly, it allows you to make a personal connection and opens a direct channel with the subscriber. Secondly, by showing up consistently in your subscriber’s inbox and offering relevant and engaging content, you show you are understanding of your client’s needs. The result of great Eblast Copywriting is that you position yourself as a credible source of information in your industry. Your Eblast copywriting will grab the reader’s attention through clear and concise messaging presented in a creative format. Our team has years of experience writing engaging content that will guarantee results.- 1-hour discovery meeting to determine eblast template style
- Creation of 5 compelling single topic eblasts. (content topics provided by client)
- We suggest having staple topics that allow you to resend/repost them multiple times over extended periods of time
- Template and topics provided by client
- Eblast content for email marketing program can include, trends, news, updates, and/or product or service features
- Curation of brand images (provided by client)
- Final EBlasts are provided in a download
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A creative and easy to follow Eblast Template is important because it positions you as a credible source within your industry. The result is when people subscribe to your email list, they are excited to learn more about your business and area of expertise. More importantly, weekly eblast’s quickly and effectively update your audience on topics in your business. Did you know that 91% of email users check their email daily? The result of this means properly curated eblasts can be more effective than social media. Our goal is to create an eblast email template that is simple to update, speaks to your brand and ensures your eblast email marketing campaign gets results.- 1-hour discovery meeting to determine eblast template style
- Choice of eblast template in Mail Chimp OR ##
- Create a custom branded email template (logo provided by client) + 3 compelling single topic eblasts
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- Write ?? compelling one-page, one-topic eblasts using the template provided by client
- Content for one of the following: employee newsletter, email marketing program, recruiting, product or service
- Curation of brand images to create newsletter (images provided by client)
- Final eblasts are provided in a download
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A great video campaign starts with high-quality Audio & Video Scriptwriting that is used to build your brand, attract, and engage your prospects and generate leads. For example, scriptwriting can be used for explaining a process, promoting an event or product, or sharing your brand through customer testimonials.
We will identify your target viewer, craft your story outline, and write clear and concise marketing content about your product or service. The story results in getting the viewers attention and therefore, creating an emotional hook that keeps the viewers attention and most importantly closes the sale.
- 1-hour Discovery Meeting to evaluate scriptwriting requirements
- Evaluation of existing marketing materials and video concept
- Research your company demographics/industry
- Creation of quality custom copywriting with unique marketing messaging that will engage readers
- Up to 5 pages of custom scriptwriting for one video that can include; you tube, promotional, product spotlights, educational, online content such as podcasts or marketing materials, and explainer videos
- Create relevant call to actions (CTA’s) for your brand
- Final copywriting is provided in a download
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A custom branded Newsletter Template is a great way to keep in touch with your audience and can also be part of your company's marketing campaigns. A newsletter has many functions including marketing, internal communication, latest information, or product updates. Most importantly, a templated newsletter is reliable and makes creating your weekly or monthly emails quick and easy.- 1-hour discovery meeting to determine newsletter type and topics
- Write compelling newsletter copy
- Create a custom branded newsletter template (logo provided by client) + 1 compelling one-page newsletter OR
- Write 3 compelling one-page newsletters using the template provided by client
- Content for one of the following: employee newsletter, email marketing program, recruiting, product or service
- Curation of brand images to create newsletter from images provided by client
- Final newsletters are provided in a download
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Regardless of the industry you work in, written communication needs to be carefully developed. Quality copywriting in literature reflects your company and its professionalism. We can provide solutions for every type of Custom Copywriting project and we can provide captivating and engaging content that will grab the reader's attention. Our experienced team of copywriters will craft original content because your products and services deserve the best and we will assist you in tailoring your words to reach the right audience. Content creation has never been easier!
- 1-hour Discovery Meeting to review website and evaluate copywriting requirements
- Creation of quality custom copy with a clear brand marketing message that will engage readers
- 5 pages of custom content that could include: product descriptions, presentation, press release, etc.
- Create relevant call to actions (CTA’s) for your brand or event message
- Research your company demographics/industry to create unique marketing messaging
- SEO-Friendly
- Write compelling testimonials. Your choice from one of these options:
- Interview your favorite 1-3 clients to get in depth testimonials/transcribe them/use the data for copy
- Review your current testimonials and pull quotes to use as part of your copy and throughout your website
- 5-page website copywriting brief
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A landing page is a single website page that offers specific incentives and converts high quality leads. It drives traffic to your website and focuses on a single goal for product-specific or promotional pages. As a result, this could be attracting crowds to an on-line event, downloadable content, drive traffic to your registration page, or a new product announcement. It is a valuable business source in any industry because a Basic Landing Page can be used to sell almost any product or service. Also, it does not have to live on your main website because it can be used as the landing page a customer hits after clicking on your Facebook ad. Powerful landing page copywriting is important to the success of your inbound marketing strategy. We will create an engaging landing page that focuses on your sales goals and increases traffic and conversion rates. 1-hour Discovery Meeting to evaluate copywriting requirements- Evaluation of existing marketing materials
- Creation of quality landing page copy with a clear marketing message that will engage readers
- Custom content that could include; curriculum, client prospects, sales funnel copy, promotional material, adverts, website, etc
- Create relevant call to actions (CTA’s) for your brand
- Research your company demographics/industry to create unique marketing messaging
- SEO-Friendly
- Write compelling testimonials. Your choice from one of these options:
- Interview your favorite 1-3 clients to get in depth testimonials/transcribe them/use the data for copy
- Review your current testimonials and pull quotes to use as part of your copy and throughout your website
- 5-page sales copywriting brief
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Snippet Blogs (or featured snippets) are short blog posts. Snippet Blogs offer a high click through rate giving your business a chance to beat competitors and increase conversions while driving more traffic to your website. Therefore, enabling users to get answers on a business or service on a search page without having to go to their website. We will ensure your snippet blog has an engaging title, one image, clickable link and a short description about the product or service you are featuring.- 1 Hour Discovery Meeting to determine copywriting
- Ten (10), 200 word blog posts
- Content can include; curated content, business features, behind-the-scenes, special events, clients features, lists or how-to articles, star rating
- SEO Friendly
- Images included
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A Digital Press Kit is key to getting exposure by a major publications in your industry. It can be a game changer for your business. A Digital Press Kit webpage or presentation deck elevates the status of your company and gives it credibility and most importantly allows your business to create and share content with the media to promote your business, products or services because it simplifies the process of telling your story and provides both exposure and traffic. You can also use this kit for anyone wanting to promote your brand (podcasts, blogs, online communities). We will create a Digital Press Kit that engages and converts the reader. This web page will allow readers to quickly learn about your brand and access images and marketing materials easily.- 1-hour Discovery Meeting to review content required
- Content may include Company Background, About Us (management/staff bios), A Selection of Important Press Releases, Products/Services Fact Sheet(s), Case Studies, Noteworthy Press Coverage, Industry Awards and Accolades
- Graphic Content & Images (supplied by client, but we can source stock imagery/rate should you need it)
- Curation of images and videos to create an engaging press kit
- Custom copywriting based on client content
- One revision
- Mobile-friendly
- XML Sitemap integration
- Tracking & Integration of marketing tools (eg: Hubspot, GA, etc)
- On-Page SEO Friendly
- Presentation Deck Layout with 10-15 slides designed to include your brand story and company information
- Digital download of your completed press kit
